Name: Your Annual Fund During a Worldwide Crisis
Start: 2020-07-15T14:00:00+00:00
End: 2020-07-15T15:00:00+00:00
Location: Virtual

July Professional Development
Your Annual Fund During a Worldwide Crisis – How Do We Get Back to Fundraising?

This presentation will discuss the tools and techniques you should be using to communicate effectively with your donors and how the fundraising landscape has changed since the coronavirus pandemic. Anthony will discuss how cultivation has become one of the most valuable tools in your arsenal for the long-term sustainability of your annual fund. Other topics discussed will be the use of telephone outreach during this time of crisis and how to create a multi-channel strategy to incorporate email solicitations, direct mail, text to give, and social media.

Presented by Anthony R. Alonso

Anthony R. Alonso is one of the nation’s leading fundraisers with over three decades of expertise in direct marketing and tele-fundraising. In 2017, Anthony co-founded Catapult Fundraising.

Anthony is a natural leader and has managed his own business for over twenty years. During this time, he has learned how to overcome obstacles, navigate “gray areas” in an ethical manner, and how to motivate a team while always moving forward.

It’s Anthony’s expertise and passion for helping non-profit organizations that has allowed him to successfully raise close to a billion dollars for organizations in need over the last ten years alone.

Anthony’s impact on the profession goes far beyond serving Catapult’s clients. He has served on the boards of AFP New Jersey, The Giving Institute, Giving USA, the AFP Foundation for Philanthropy, and was a founding member of the AFP Industry Partners Council.

Your Annual Fund During a Worldwide Crisis